Marketing & Sales Tips and News

According to the CMO Council’s Channel Performance Outlook 2008 Report, companies are wasting billions of dollars on ineffective marketing and channel building campaigns.
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Wi-Fi’s worldwide explosion continues unabated, if a new survey from iPass is to be believed.
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When it comes to closing the deal, lessons can be learned from the winners of the 14th Annual Sales Excellence Awards, sponsored by Incentive and sister publication of Sales & Marketing Management.
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There is a big change going on in the way that customers are buying and evaluating products in the Web 2.0 world.
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You have 13 seconds or less to make a positive first impression on your audience that may ultimately lead to a sale. So how can you effectively convey your message with so little time?
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You won’t have to dread merger and acquisition resistance from your team so long as you work diligently to engage your employees and transition change.
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It happens at every company: It’s the last day of the quarter and the sales reps are hanging around the fax machine waiting for signed contracts to come through. Could there be a better way to close deals?
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What do your organization and a sinking ship have in common? Hopefully not much. But building a boat together is a way to teach employees the teambuilding skills your company needs to stay afloat.
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It happens at every company: It’s the last day of the quarter and the sales reps are hanging around the fax machine waiting for signed contracts to come through. Could there be a better way to close deals?
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I surveyed a group of female entrepreneurs. Women between the ages of 29 and 79 were asked, “What should vendors know when selling to you?” Brace yourself for their candid and eye-opening comments. These “solo-preneurs” held nothing back.
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